Customer to Customer e-Commerce

The shopping experience has always been a heavily tactile and sensory experience; however, with the rapid expansion of the internet enveloping more and more aspects of daily life, this is no longer the case.  While the transition from the traditional brick and mortar store to intangible online shops is often highlighted as a sign of technology's impact on daily life, there has been perhaps an even more dramatic shift in the area of C2C commerce, commonly known as "direct sales".

Collapse )